purposeful power
Overview
60 Second Docs partnered with Citizen for a custom series highlighting real people driven by a passion to create meaningful change in our world.
Each episode organically integrates Citizen’s sustainable Eco-Drive technology in connection with the unique pursuits of these inspirational subjects who are making a difference in their own way.
The ongoing campaign includes digital, social, physical, and OOH assets.
IN THE PRESS
PHOTOS
OTHER PROJECTS